Listing your digital/physical NFTs
Updated: Oct 31
Listing your digital/physical NFT with us is a very simple process. However, there are a few decisions that you'll need to make along the way before you're able to see your creation on our in-app gallery and on third party marketplaces like OpenSea. If you were in a hurry, you could get through all of these steps in under 15 minutes. This guide is broken up into 4 mandatory steps and 2 optional steps
Create the digital side of your experience
Determine how to structure your art collection
Provide us with third party listing information
Embed the tag in or behind your physical art
(Optional) Externally reference your collection address
(Optional) Obtain a QR code for displaying your art to customers
1. Create the digital side of your experience
You can be as creative as you want with the digital aspect of your NFT experience! Keep in mind that the digital side of the experience is all that viewers on third party marketplaces will see, so try to make it enticing if one of your goals is to sell your art online through these markets. Here are a few examples to get your imagination going.
A custom animation
To really "wow" your viewers, you could design a custom animation to supplement the physical piece of art. You can see one of these animations on the right.
A time-lapse of the creation
Another idea for the digital side of the experience is to make a time lapse of the artistic process that went into creating the piece. This does a great job conveying all of the thought and hard work that went into your art.
A simple, high resolution, image of your physical art
It's also perfectly fine to simply put up a picture of your physical work. If you're confident that a picture alone will catch the attention of art lovers on third party marketplaces, great!
2. Determine how to structure your art collection
NFTs are organized into collections. If you are technically inclined, you'll recognize that a collection is really just an ERC 721 smart contract. Depending on your preferences, you can choose from 2 organization methods: an "Artist/Gallery collection" or a "limited edition collection".
Artists or Galleries may choose to use this organization method for simplicity. You, as an artist or gallery, can add new NFTs to your collection at any point. Each item in the collection is usually an original or single-edition piece. If you choose this organization method you need to provide us with your desired collection name.
Limited Edition Collection
You can also choose to release your art as a limited edition collection. Keep in mind that "limited" can literally mean there is only 1 available! Plenty of artists choose to release their NFTs as "1 of 1" or "1 of N" limited editions. 1 of 1 collections are a great choice for high-value pieces of art. 1 of N collections can be used for a special print for which you are choosing to limit the production to N copies. By limiting the availability, you create a scarcity that gives your art intrinsic value. If you choose this organization method you need to provide us with your collection name and the quantity. After you specify a quantity, neither us nor anyone in the world can change it... this is one of the cool parts of using the blockchain.
3. Provide us with third party listing information
Part of the appeal of what we do is that we can cross-list your physical art on NFT marketplaces like OpenSea. You need to tell us whether or not you'd like us to do this. The only marketplace that we can promise support for at the moment is OpenSea and they account for 95% of NFT sales. We will try our best to meet your requests for other ones though. If you decide to cross list your item, you need to give us a price-point or tell us to run an auction. If you go with fixed-price, you can still receive offers and choose accept/reject them. Furthermore, you should note that OpenSea takes a 2.5% commission on all sales. We also allow you to receive a commission on every future sale of your art that occurs on OpenSea, something impossible to do with physical-only artwork! Let us know if you would be interested in enabling this.
4. Embed the tag in or behind your physical art
This part is pretty self-explanatory. Once you get your Verilink tag from us, you'll need to embed it into your work somehow. We recommend attaching it to the back the canvas. We also recommend that you apply some glue or other adhesive to secure it. If you choose to secure it using glue, we recommend cyanoacrylate AKA super glue. Before securing the tag in place, you should test that it is easy to scan through the front of the painting/sketch/etc! You can use the included alcohol wipe to clean the tag before securing it.
5. Externally reference your collection address
This step is optional but highly recommended because it sticks to one of the pillars of the blockchain: decentralization. One of the revolutionary properties of the blockchain is that it is distributed in nature. This means that if our company gets hacked or goes under for whatever reason, your fans will still be able access your NFTs and verify the authenticity of your art. To prepare for the worst, you should include a reference on your website, an instagram post, or similar, that shows you officially endorse that collection. To do this, we recommend you link to the item's page in our gallery. By including this external reference, you are giving people a way to verify, without any shadow of a doubt, that you are the creator.
6. Optionally obtain a QR code for displaying your art to customers
If you are planning to show your art off to many people in person, you may not want them all to be scanning it by tapping it with their phones. All it takes is one viewer who might have had one too many drinks an hour prior to ruin your masterpiece. Additionally, downloading the app is something that most casual viewers won't be willing to do, so a QR code is the perfect way to get them to view the digital experience in a snap. When a viewer scans the QR code, they'll be taken to the digital experience and a small informational notice below that informs them that this piece of art comes with an NFT and is secured against counterfeiting. To get your QR code(s), just ask us!
You're Done 🎉🎉🎉
Give yourself a pat on the back for getting through this guide. Also, we hope you learned a lot about NFTs and the blockchain along the way! In summary, these are the things we need from you in order to list your art:
Digital media to complement your physical piece
Your preferred NFT organization method and collection name
If you choose to do a "limited edition collection", we also need your desired quantity
Whether you want us to cross-list your item and if so at what price (or run an auction)
Once you provide these things you have the following homework:
Embed the tag in or behind your physical art
(Optional) Externally reference your collection
(Optional) Obtain a QR code for each piece of art in your collection. (Or a single QR code if it's a limited edition)